Dabur Recruitment 2023
The Marketing Analyst is responsible for collecting, analyzing, and interpreting data to support marketing decision-making at Dabur. This includes conducting market research, analyzing competitor activity, and tracking marketing campaign performance. The Marketing Analyst will also work with other members of the marketing team to develop and implement marketing strategies.
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- Conduct market research to identify and assess market opportunities and trends.
- Analyze competitor activity to identify strengths, weaknesses, and opportunities.
- Track marketing campaign performance to measure results and identify areas for improvement.
- Develop and implement marketing strategies that align with Dabur's overall business goals.
- Work with other members of the marketing team to create and execute marketing plans.
- Prepare and deliver presentations to senior management on marketing research findings and recommendations
- Strong analytical and problem-solving skills.
- Excellent data visualization skills.
- Ability to work independently and as part of a team.
- Excellent written and verbal communication skills.
- Proficient in Microsoft Office Suite (Excel, PowerPoint, Word).
- Experience with marketing research software (e.g., SurveyMonkey, Google Analytics).
- Bachelor's degree in marketing, business administration, or a related field.
- 1-3 years of experience in marketing research or analytics.
- Experience with marketing campaign management software (e.g., Salesforce Marketing Cloud).
- Experience with social media marketing.